Automated WhatsApp

Don’t spend limited time and money dealing with inbound customer inquiries on the phone – move them to Whatsapp.

We work with top brands across all verticals to maximize results and increase service levels

Improve your customer experience, reduce staffing spend, and slash resolution times—by moving customers from voice to WhatsApp.

It’s the most cost-effective WhatsApp integration—developed by a Zendesk Certified Partner.

What Our Clients Say

Would this work for your business?

If you’re running a customer service desk—yes. If you’re spending big on call handling staff to manage inbound customer requests—yes. If you’d rather reinvest that money in growing your business—then yes, this is for you. 

  • You can move 30% of your customer calls to WhatsApp, saving thousands of dollars every month. 
  • You can have full integration with Zendesk. 
  • You can increase the productivity of your agents.

You can reduce spending and increase service levels.

We know it works because we designed it ourselves.

Back in 2018, we were running the family insurance business—and getting overwhelmed by the amount of time it took to deal with inbound requests. 

We knew there had to be a better way, so we started looking for pieces of the process that could be automated. One obvious one stood out—moving people off the phone and onto text chat. It’s simple, right? One agent can only handle one phone call at a time. But they can handle multiple concurrent requests over chat. 

We looked for an app that would get our people, our Zendesk, and our WhatsApp working together—pulling clients off the phone and onto text chat.  

But we couldn’t find anything which had all the functionality we needed, at a realistic price. So we took matters into our own hands—and built our own solution. Now we’ve delivered seamless Whatsapp-Zendesk integration for ecommerce businesses around the world.

To get started, you’ve basically got 4 options.

Use the free integration in Zendesk
Upgrade to a premium Sunshine Conversations subscription
Develop your own solution
Work with Adelante!
Move calls from voice to WhatsApp?
Self developed
Respond to messages after 24h
Inititate new customer conversations?
Self developed
Integrate a chatbot
Basic Bot Only
Source your own
Source from another vendor
Send proactive campaigns?
Extra cost
Automated responses 24/7
Staff training
Tens of thousands of US$ + wasted time
Starts at $25,000+
A fraction of the time and money you’d pay any other way

Why work with Adelante?

  • You will be able to handle many of your simple requests automatically via WhatsApp. 
  • You can even move 30% of your inbound calls to WhatsApp within weeks. 
  • You can finally allow your agents to focus on more complex requests. 
  • You can forget about customers getting stuck on hold or in frustrating IVR menus.

And you can relax, knowing your costs are lower, your staff are less stressed and your customers are happier.

Our automated WhatsApp solution allows you to:

Move customers from your inbound phone menu to WhatsApp messaging.

Many companies make do with one or more sales agents responding to WhatsApp messages manually, which is time-consuming and requires constant monitoring of your account.


Our solution allows you to connect a chatbot to your WhatsApp account to quickly solve simple or duplicate requests, so that only the more complex issues are forwarded to your agents, making them more productive.


The result: An immediate response to the customer 24/7 for simple requests, shorter lead times on complex requests, increased customer satisfaction, and lower costs.

Use an intelligent chatbot to handle your WhatsApp communications 24/7/365.

Traditionally, inbound calls take up a lot of time for both the customer and the agent. The customer is frustrated navigating your IVR and waiting to speak to the right person, and the agent has to spend time listening to each explanation of a problem in real-time.

Now you can move the conversation straight to WhatsApp and allow the customer to interact with our advanced chatbot, helping them to resolve simple issues in less time, or be referred to an agent if they have a more complex request.

The result: Fewer voice calls, faster resolution times, and higher customer satisfaction

Initiate proactive conversations with both new and existing customers.

The existing options for WhatsApp integration with Zendesk don’t allow you to create proactive outbound messages. Unless you want to manually message each of your customers individually, you’re restricted to waiting for them to contact you. 

With our solution, you can send bulk messages to everyone on your contact list, and then initiate one-to-one conversations with any contact who responds. From new product offers to product updates to service status messages, you can reach your whole audience within a few clicks.

The result: Proactive communication, leading to more effective and personalized conversations.

Access detailed reporting and analytics, and make data-driven decisions.

Relying on manual call handling makes it difficult to gather accurate data on your customer service levels, without wading through hours of call recordings. It can be hard to understand which issues are trending, where the roadblocks are or why customers are most likely to require support.

With our solution, you have access to a comprehensive suite of reports including chatbot performance, session statistics, customer satisfaction ratings, and detailed customer comments on what they value and dislike about your service. 

The result: A deeper understanding of how customers are interacting with your service desk, what the key pain points are and how you can drive greater efficiency.

Case Studies

As we said —businesses like yours, in a similar position, are already benefitting significantly from our solution. Let’s dig into the detail:

Adelante know Zendesk inside-out and can take a customer’s vision and provide an effective and smart solution. They brought in other solutions that we were unfamiliar with and can be integrated into the system to do the things it doesn’t let us do out of the box.”

“From the first meeting, it was clear to us that we were dealing with a very different company from those we’d already tried in the past, Tamir came up with so many ideas at the meeting that we didn’t even know were possible. It gave us real hope that we could make the system work for us. From that moment on, we used it more and more, and we finally knew that we had someone to talk to to make it work for our needs.”

“From the moment we decided to switch to Zendesk, Tamir did an in-depth analysis to understand our needs and execute a quick implementation of the organizational system. I recall shutting down the old system in one day. I believe that the speed of execution helped them adapt quicker.”

“If I were to do it on my own, it would have probably consumed a lot more time and money, with inferior results. I feel that companies should focus on their core activities rather than investing time and energy on executing things they don’t specialize in.”

“Adelante’s individual approach, knowledge, and experience greatly improved our processes. We would have wasted a lot of time and money by not going this route and trying to figure it all out ourselves,” Liad concludes.

Meet Our Team

Tamir Bashkin


Yael Zamler

Customer Success

Liat Arad


Noga Hershkovich

Office Manager

Ines Hosman

Automation Developer

Matthew Coffery


Liana Buenaventura


Tomas Vait

Zendesk Admin


No, you only pay on a monthly basis for as long as you require the service.

If at any point during the first 30 days you’re unhappy with the service for any reason, let us know and we’ll try to fix it. If you’re still not happy, we’ll refund your payment in full.

Yes, our addon does not depend on specific languages and will work regardless of the language used by your agents or customers.

We offer more functionality than you can get with a Zendesk premium addon at a quarter of the price – we think that’s a pretty good offer!

We’ve been in business for 3 years now and have many happy customers. Check out our user testimonials and list of clients here: We’re happy to provide references.

Yes. All paid subscriptions include access to phone, Slack, and email support.

No, at the moment this service is only compatible with Zendesk.

Our platform operates according to our security policy (available here). Our servers are GDPR, ISO9001, and ISO27001 compliant.

Our platform operates according to our security policy. Our servers are GDPR, ISO9001, and ISO27001 compliant

We use Twilio to link up your Zendesk platform with Whatsapp and handle all data transferred between our systems and your accounts.

Most customers prefer getting answers as quickly as possible whenever it’s convenient to them. According to Harvard Business Review, “84% of customers would prefer a straightforward solution to their problem”.

But with our solution, you can offer to transfer callers to WhatsApp via the IVR for a faster resolution, or if they prefer, they can always wait to speak to an operator.