Alex by Adelante · AI forward deployed engineer

Fix your AI support agent from Slack.

Alex is Adelante's AI forward deployed engineer for teams running an AI support agent. When the bot gets something wrong, tell Alex like you'd tell a teammate. It works out why and fixes it, then shows you the fix working.

Lives in Slack, WhatsApp or iMessage, wherever your team already talks.

Included with Adelante's managed service. Also available on its own if you already run your own AI support agent.

#cx-opsSlack
  1. DanaHead of CX09:14

    @Alex 3 EU customers got 'can't find your order' from the bot this morning. the orders are real. e.g. #20931, order EU-10482

  2. AlexAI09:16

    Pulled EU-10482. The agent ran the order lookup once and it only searched the US store. Zero matches, so it took the 'order not found' path and never looked in the EU store.

    Looked at

    Tool call record · order lookup

    Input
    EU-10482
    Store searched
    northline-us
    Matches
    0
    Branch taken
    Order not found
  3. AlexAI09:21

    It's the integration itself. It was built before the EU store existed and still only searches the US one. All 23 EU- lookups in the last 7 days came back empty. Want me to route EU- numbers to the EU store?

    Found

    EU- prefixed lookups, last 7 days

    Order lookups run by your support agent, Sep 22 to Sep 28

    EU- prefixed lookups
    23, all zero matches
    Conversations handed off
    17 of 19
    US lookups, same period
    412 of 412 found an order
  4. DanaHead of CX09:23

    ship it. leave US as is

  5. AlexAI09:38

    EU- numbers now route to the EU store. Everything else goes to the US store like before. I also added an automatic check so this can't quietly break again.

    Changed

    Order lookup updated

    Removed: Every order number is searched in the US store

    Added: EU- order numbers are searched in the EU store

    Added: All other orders still go to the US store

    Added: New automatic check for EU orders

  6. AlexAI09:47

    Replayed EU-10482 and it finds the order in the EU store now. All 14 automatic checks pass, the new one included. When the first live EU conversation comes in, send it over and I'll check that too.

    Checked

    Verification

    • Done: Replayed EU-10482 and found the order in the EU store
    • Done: All 14 automatic checks pass, including the new EU one
    • Done: Read the change back, and US lookups are unchanged
    • Not verified yet: No live EU conversation has come in since the change

What Alex does

The stuff that used to wait for an engineer.

  1. 01 / 06

    “Why did the bot say that?”

    Send Alex the ticket or a screenshot. It reads the whole conversation, checks what the bot looked up and tells you what actually went wrong.

    #cx-opsSlack
    1. DanaHead of CX14:02

      @Alex why did the bot offer a refund on #20874? that one was already refunded

    2. AlexAI14:04

      Found it: The refund lookup came back 'refund pending' and the agent read that as no refund, so it offered a new one. The real refund went out Sep 24 and is still settling.

      Looked at

      Tool call record · refund lookup

      Order
      #20874
      Status returned
      refund pending
      Agent read it as
      Not refunded
      Refund issued
      Sep 24, settling
    3. AlexAI14:05

      Same mistake in 6 other conversations since Sep 24. I can have it treat 'refund pending' as refunded and tell the customer when the money lands. Want me to?

  2. 02 / 06

    “We changed the returns policy.”

    Tell Alex what changed. It finds every place the old policy is written down and updates all of them, so the bot stops quoting the old one.

    Northline CX teamWhatsApp
    1. NoaSupport lead16:02

      @Alex bot told a customer holiday returns are 30 days. this year it's 60 for orders placed Nov 1 to Dec 24. can you update?

      AlexAI16:04

      The 30-day window is written in two places, the 'Returns and exchanges' article and rule 7 of the instructions. One question: Do the 60 days count from delivery or from the order date?

      NoaSupport lead16:09

      from delivery

    2. AlexAI16:12

      Both updated with the holiday exception, and I read them back to be sure. Nothing else in the article or the rules changed.

      Changed

      Holiday exception added in two places

      Returns and exchanges, paragraph 2

      Added: Orders placed Nov 1 to Dec 24 can be returned within 60 days of delivery.

      Agent instructions, rule 7

      Added: For orders placed Nov 1 to Dec 24, accept returns within 60 days of delivery.

  3. 03 / 06

    “The order lookup is broken.”

    Alex follows the problem into the integration and fixes it there, even when that means changing code. Then it reruns the case that failed.

    Northline support leadsiMessage
    1. OmerFounder08:41

      @Alex a retail customer asked about order 5120 and the bot quoted them a wholesale order with the same number. can't happen again

      AlexAI08:44

      The lookup hits both stores and takes whichever answers first. This time wholesale won. Your agent only talks to retail customers, so I'd limit the lookup to the retail store. OK?

      OmerFounder08:45

      yes. retail only

    2. AlexAI08:58

      Retail store only now. Order 5120 comes back with the retail order, and there's a new automatic check for numbers that exist in both stores.

      Changed

      Order lookup updated

      Removed: Searches wholesale and retail, returns the first match

      Added: Searches the retail store only

      Added: New automatic check for numbers in both stores

  4. 04 / 06

    “Why are handoffs up this week?”

    Alex reads the conversations and tells you what's driving it, with the numbers. There's usually one fix that matters most, and it tells you which.

    #cx-opsSlack
    1. DanaHead of CX08:30

      @Alex handoffs looked way up last week. what happened?

    2. AlexAI08:52

      Up from 61 to 97. I read all 97. 41 of them were questions about the Ridge 40 carry-on, which launched Sep 22 and isn't in the agent's knowledge at all.

      Found

      Handoff reasons, Sep 21 to Sep 27

      97 conversations the agent handed to a human, out of 1,205 it handled

      Ridge 40 questions, no knowledge entry
      41
      Address change after shipping, by rule
      22
      Asked for a human first
      14
      9 other reasons
      20, none above 4
    3. AlexAI08:53

      I'd add a Ridge 40 knowledge entry with the dimensions and weight and a clear carry-on answer. 17 of the 41 asked about European cabin allowances and the product page doesn't cover that. What's the answer?

  5. 05 / 06

    “Hold that until legal signs off.”

    Alex keeps track of what's pending. When legal says yes two days later, it picks the change back up without anyone explaining it again.

    Northline CX teamWhatsApp
    1. NoaSupport leadTue 11:20

      @Alex we want the bot to stop offering the extended warranty on refurbished items. legal is still on the wording so hold for now

      AlexAITue 11:21

      Noted, holding until legal signs off. When they do, I'll pull the extended-warranty offer from rule 9 and the 'Refurbished items' article. Nothing moves before then.

    2. NoaSupport leadThu 09:05

      @Alex legal approved. use this line: 'Refurbished items carry the standard one-year warranty.' go

      AlexAIThu 09:11

      Rule 9 and the 'Refurbished items' article both say 'Refurbished items carry the standard one-year warranty' now. The extended-warranty offer is gone from both. I read them back to confirm.

      Changed

      Extended-warranty offer replaced

      Rule 9 and the 'Refurbished items' article

      Removed: Offer the extended warranty on refurbished items.

      Added: Refurbished items carry the standard one-year warranty.

  6. 06 / 06

    “Check next week if the fix held.”

    Alex schedules the check, runs it once and posts the result in your channel, with the before and after.

    #cx-opsSlack
    1. DanaHead of CXSep 29 09:52

      @Alex can you check in a week that the EU fix held?

      AlexAISep 29 09:52

      Sure. Tuesday Oct 6 at 09:00, posted here in #cx-ops. I'll compare EU- lookups since the fix against the 23 failures before it. One run, it won't repeat.

    2. AlexAIOct 6 09:00

      The EU fix held. Sep 29 to Oct 5, 34 of 34 EU- lookups found an order. Before the fix it was 0 of 23. Nothing else is scheduled.

      Found

      EU fix check, Sep 29 to Oct 5

      EU- prefixed order lookups run by your support agent since the fix

      Lookups run
      34
      Found an order
      34 of 34
      Before the fix
      0 of 23
      Handed off as 'order not found'
      0, was 17 of 19

Where Alex works

It lives in your team chat and works on your agent.

  1. 01 / 03

    In Slack, WhatsApp or iMessage

    Add Alex to the channel or group you already use. Anyone there can ask it things, and it follows the conversation, so you don't have to repeat yourself.

    Northline CX teamWhatsApp
    1. OmerFounder10:12

      Berlin pop-up confirmed: Oct 16 to 19 at Alexanderplatz, 10:00 to 20:00. returns from the pop-up go through the online store

      NoaSupport lead10:15

      @Alex can the bot answer questions about this?

    2. AlexAI10:16

      Right now it can't. There's no entry for the Berlin pop-up, so it'd tell customers Northline only sells online. I can add the dates, address, hours and the returns line from Omer's message above. Want me to?

      Looked at

      Picked up from this group

      Dates
      Oct 16 to 19
      Place and hours
      Alexanderplatz, 10:00 to 20:00
      Returns
      Through the online store
      Source
      Omer's message at 10:12
  2. 02 / 03

    Inside every ticket

    Ask about any ticket and Alex shows you the whole story in one reply. You see what the customer said, what the bot looked up and which rule it followed.

    #cx-opsSlack
    1. DanaHead of CX13:05

      @Alex pull everything on #21390. customer emailed Omer saying the bot 'gave up on her'

    2. AlexAI13:07

      She asked to change her delivery address on Sep 26. The order had already shipped, so rule 12 handed her to a human. Problem is the handoff note didn't include the new address she'd just given.

      Looked at

      Full record · #21390

      Transcript
      7 messages, Sep 26, 14:02 to 14:11
      Tool calls
      Order lookup, 1 match, shipped Sep 25
      Integration diagnostics
      2 calls, no errors
      Rule applied
      Rule 12, no address change after shipping
    3. AlexAI13:08

      Your team then asked her for the address a second time, and she dropped off. Want me to put the new address in the handoff note going forward?

  3. 03 / 03

    Inside the agent itself

    Alex can change what the bot knows, the rules it follows, its tool settings and the integrations Adelante built for you. It posts every change in your channel with who asked for it.

    Northline support leadsiMessage
    1. OmerFounderFri 17:05

      @Alex what did you change this week?

    2. AlexAIFri 17:06

      Four changes this week, all requested by your team. Two to the agent's text and two to integrations, and nothing else.

      Looked at

      Changes, Sep 28 to Oct 2

      Mon · Knowledge
      Holiday returns, 30 to 60 days. Asked by Noa
      Tue · Integration
      EU orders routed to the EU store. Asked by Dana
      Wed · Instructions
      Cinder added to the final-sale list. Asked by Noa
      Thu · Integration
      Order lookup limited to retail. Asked by Omer
    3. AlexAIFri 17:07

      Want this every Friday? Say the word and I'll post it here weekly.

How it works

The questions CX leads ask us first.

  1. 01 / 04

    “Can it see other companies' data?”

    No. Every customer gets their own Alex, with its own memory and access. Yours only knows your agent and your setup.

    Northline support leadsiMessage
    1. OmerFounder17:20

      @Alex friends of ours at another brand are on Adelante too. can you check how their bot handles pre-order questions?

    2. AlexAI17:21

      Can't do that one. I only work on Northline's agent and I can't see any other customer's workspace or conversations. Happy to show you how your own agent handles pre-order questions though.

      Looked at

      Alex's workspace · Northline

      Workspace
      Northline only
      Memory
      Northline's decisions and open work
      Credentials
      Northline's agent and integrations
      Other customers
      No access
    3. OmerFounder17:23

      fair. do that

      AlexAI17:31

      Last 30 days: 84 pre-order questions, 71 resolved by the agent. All 13 handoffs were people asking for a ship date it doesn't have. Want me to add ship dates?

  2. 02 / 04

    “Will it change things on its own?”

    No. Alex tells you what it wants to change and waits. Nothing goes live until someone on your team says yes.

    #cx-opsSlack
    1. NoaSupport lead11:02

      @Alex bot offered a return label for a final-sale item on #21044. we don't take returns on final sale

      AlexAI11:04

      Rule 4 lists final-sale items by name and the new Cinder collection isn't on it yet. I can add it and have the agent point to the final-sale terms instead of offering a label. Ship it?

      NoaSupport lead11:10

      ship it

    2. AlexAI11:14

      Cinder's on the rule 4 list now, and the agent cites the final-sale terms instead of offering a label. Read the rule back, the other exclusions are untouched.

      Changed

      Rule 4, final-sale exclusions

      Rule 4, final-sale items (no returns)

      Added: Cinder collection, all items

      Added: If a customer asks to return a final-sale item, explain the final-sale terms and offer no label.

  3. 03 / 04

    “How do I know the fix worked?”

    Alex reruns the ticket that failed and shows you the result. If something is still open, it says so in the same message.

    Northline CX teamWhatsApp
    1. NoaSupport lead17:40

      @Alex bot promised next-day delivery on a Friday 5pm order. cutoff is 2pm and we don't ship weekends. fix it and show me it's fixed

    2. AlexAI17:49

      The delivery rule had the 2pm cutoff but nothing about weekends. I added 'no dispatch Saturday or Sunday' and reran the Friday 5pm order. It quotes Tuesday now.

      Checked

      Verification

      • Done: Weekend rule added to the delivery rule and read back
      • Done: Friday 5pm order rerun, and the agent quotes Tuesday
      • Done: Monday 1pm order rerun, and it still quotes next day
      • Blocked: Public holidays aren't in the rule yet and need your list
    3. AlexAI17:50

      One gap: Public holidays aren't in the rule yet. Send me your list and I'll add them.

  4. 04 / 04

    “What if it can't fix something?”

    Then it goes to Adelante's engineers, with the error and everything Alex already found. You don't have to chase anyone.

    #cx-opsSlack
    1. DanaHead of CX10:02

      @Alex fyi the billing screen in the Adelante dashboard errors out when I open August's invoice

    2. AlexAI10:05

      That screen's outside my reach, but I can see the August invoice request failing with 'invoice not found'. Sent it to Adelante's engineers with the request ID. They'll reply in this thread.

      Looked at

      Handed to Adelante engineering

      Screen
      Billing, invoices
      Error
      Invoice not found, August
      Request ID
      8f3a-21c6
      Sent with
      This thread and the diagnostics
    3. TamirAdelante15:40

      August invoice was sitting under your old billing account. moved it, the screen opens now. thanks for the request ID Alex, saved me a hunt :)

Get Alex

Two ways to get Alex.

Standalone

Alex for the agent you already run

If you already run your own AI support agent, Alex joins your team chat and takes the 'why did the bot do that' work off your engineers. On the demo we check what it can reach in your setup.

Included with Adelante

Alex inside the managed service

Adelante builds and runs your AI support agent, and Alex is how your team asks for changes. You tell it what needs to change, and we take care of the rest.

If you're already with Adelante, Alex is included. Tamir switches it on and adds it to your channel.

Alex FAQ

What teams ask before they let Alex in.

What is an AI forward deployed engineer?

A forward deployed engineer is the engineer a software company sends to sit with a customer's team and make the product work in their setup. Alex does that job as AI, from your team chat, on your support agent and the integrations around it.

Does Alex work with the support agent we already run?

Depends on your setup. Alex needs to read your agent's conversations and configuration, and to change what you ask it to. On the demo we go through your systems one by one and tell you straight which ones Alex can reach and which it can't.

What does onboarding involve?

One call to start, where we go through which agent you run and what it's connected to. Then we agree on what Alex may read and what it may change, and add it to your Slack channel or your WhatsApp or iMessage group. If you want more access later, you ask and we widen it.

Who controls what Alex changes?

Your team. Alex only changes the agent when someone in your channel asks, and only within the access you agreed to at onboarding. Anyone in the channel can ask for work inside that access. Nobody can widen it from the chat. That stays with Adelante.

Who in our team can use Alex, and in which language?

Anyone in the channel or group it joined, within the access your team agreed at onboarding. It answers in whatever language you write in, so a Hebrew question gets a Hebrew answer. Product names and ticket and order numbers stay exactly as you typed them.

Can Alex change integration code, or only the agent's text?

Both. It changes configuration and code in the custom integrations Adelante built for you, like an order lookup that suddenly has to cover a second store. Before it reports back it runs the integration's automatic checks and replays the ticket that kicked it off.

Can Alex send us a weekly report automatically?

Yes, if you ask for one. Nothing recurring runs by default. Ask for a Friday report and Alex confirms the time and the channel it'll post to. If scheduling fails, it tells you in the thread, so you're never waiting on a report that isn't coming.

Does Alex talk to our customers?

No. Your customers talk to your support agent. Alex talks to your team, about that agent, in your channel. It reads customer conversations when it's investigating something, and that's as close as it gets. It never writes to a customer or edits a ticket, and the channels your agent answers on are off limits to it.

How does Alex relate to Adelante?

Adelante builds and runs Alex. If you're on the managed service, Adelante runs your support agent and Alex is how your team asks for changes to it. Whatever sits outside Alex's reach goes to Adelante's engineers. On its own, Alex works on the agent you already run. Either way you get your own Alex.